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Trabajos de grado: Pregrado y Especialización
Facultad de Ingenierías Fisicomecánicas
Escuela de Estudios Industriales y Empresariales
Especialización en Gerencia de Mercadeo y Logística
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Especialización en Gerencia de Mercadeo y Logística
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and develop strategies to improve the position that this is
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and the field work was done by the sales force at each store. The data processing was done with the SPSS® software (21th version)
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as well as participation in business programs designed by the National Government.
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Aseo
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Automation
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Automatización
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based on information obtained from potential customers This information is consolidated and strategies for each of the variables of the marketing mix
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based on the information provided by the environment and the situation of the first stage empresa.En own business model by setting each of the key features is defined. In the following chapters the information collected is analyzed in a first instant of the environment
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based on the stages of a market research. The populations are the clients that frequently visit the stores that were chosen for this study. A poll was the instrument used to collect data
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Biodegradable
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Bonfresh
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Bucaramanga.
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by a cluster analysis
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Carne De Cerdo. Prefactibilidad
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